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HELP MAKE AN IMPACT
HELP MAKE AN IMPACT
INGREDIENTS OF ANCIENT TRADITION
...
All Viori products contain the same, ritually-prepared Longsheng Rice water used by the famous Red
Yao to grow their hair to astonishing length and vibrance for centuries. We work directly with the Red
Yao to purchase their ancient rice, at a premium, in order to create a long-term, sustainable partnership.
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THE STORY
For over 2,000 years, the Red Yao tribe has lived isolated, high upon the rice-terraced mountains of Longsheng. Secluded, the Red Yao women developed powerful hair-care rituals, centered upon the cultivation of Longsheng Rice, that have prevented their hair from greying for centuries.


OUR VALUES
The most important lesson we’ve learned from the Red Yao women is that highly effective cosmetics can be made safely, naturally and without destroying the earth. At Viori, it is our mission to create highly-effective, natural cosmetics that honor the values and traditions of the Red Yao Women for future generations to come.


HIGH STANDARDS
Safe & natural, 100% vegan, plastic-free, sustainable, sulfate-free, paraben-free, phthalate-free, cruelty-free, pH balanced, ethically sourced.

HAIR BENEFITS
Our natural rice cosmetics will moisturize, strengthen, rejuvenate, renew, volumize, increase natural shine, repair, and gently cleanse hair and scalp.

HIGH STANDARDS
Safe & natural, 100% vegan, plastic-free, sustainable, sulfate-free, paraben-free, phthalate-free, cruelty-free, pH balanced, ethically sourced.

HIGH STANDARDS
Safe & natural, 100% vegan, plastic-free, sustainable, sulfate-free, paraben-free, phthalate-free, cruelty-free, pH balanced, ethically sourced.
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